{"id":877,"date":"2015-04-27T00:00:04","date_gmt":"2015-04-27T03:00:04","guid":{"rendered":"http:\/\/localhost\/siteby2019\/2015\/04\/27\/elgin-how-to-find-your-audience-in-social-media\/"},"modified":"2023-11-08T12:11:38","modified_gmt":"2023-11-08T15:11:38","slug":"elgin-how-to-find-your-audience-in-social-media","status":"publish","type":"post","link":"https:\/\/b-young.me\/es\/elgin-how-to-find-your-audience-in-social-media\/","title":{"rendered":"Elgin: How to find your audience in social media"},"content":{"rendered":"<p>But when you start looking, you find that Elgin has always been at home. The air conditioning, the battery, the calculator and a multitude of other objects, household appliances and electronics. At the meeting, the client was clear: \u201cWe need you to help us strengthen our brand in the digital world, but we have not created profile in any social network and do not know how to find our audience there.\u201d Ok, let\u2019s start from the ZERO \/ But how to identify the public of the Elgin brand? Who consume content on air conditioning? Batteries? Calculators? These are products that we need every day, but we never see a creative ad on. The challenge was much greater than finding the target, is to create context! CHALLENGE ACCEPTED!<\/p>\n<h3><em>Leia tamb\u00e9m: <a href=\"http:\/\/b-young.me\/anuncios-no-facebook-audiencias-personalizadas-e-audiencias-semelhantes\/\">An\u00fancios no Facebook: Audi\u00eancias personalizadas e audi\u00eancias semelhantes<\/a><\/em><\/h3>\n","protected":false},"excerpt":{"rendered":"<p>But when you start looking, you find that Elgin has always been at home. The air conditioning, the battery, the calculator and a multitude of other objects, household appliances and electronics. At the meeting, the client was clear: \u201cWe need you to help us strengthen our brand in the digital world, but we have not [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":878,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[680],"tags":[],"class_list":["post-877","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-sem-categoria"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.6.1 (Yoast SEO v27.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Elgin: How to find your audience in social media - B-Young Social Media Co.<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/b-young.me\/es\/elgin-how-to-find-your-audience-in-social-media\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Elgin: How to find your audience in social media - B-Young Social Media Co.\" \/>\n<meta property=\"og:description\" content=\"But when you start looking, you find that Elgin has always been at home. 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