{"id":873,"date":"2015-04-27T00:00:10","date_gmt":"2015-04-27T03:00:10","guid":{"rendered":"http:\/\/localhost\/siteby2019\/2015\/04\/27\/elgin-como-encontrar-su-publico-en-los-medios-sociales\/"},"modified":"2023-11-08T12:27:03","modified_gmt":"2023-11-08T15:27:03","slug":"elgin-como-encontrar-su-publico-en-los-medios-sociales","status":"publish","type":"post","link":"https:\/\/b-young.me\/es\/elgin-como-encontrar-su-publico-en-los-medios-sociales\/","title":{"rendered":"Elgin: C\u00f3mo encontrar su p\u00fablico en los medios sociales"},"content":{"rendered":"

Pero cuando usted comienza a buscar, a encontrar que Elgin ha sido siempre en casa. El aire acondicionado, la bater\u00eda, la calculadora y una multitud de otros objetos, electrodom\u00e9sticos y electr\u00f3nica. En la reuni\u00f3n, el cliente fue claro: \u201cNecesitamos que nos ayuden a fortalecer nuestra marca en el mundo digital, pero no hemos creado el perfil en cualquier red social y no sabemos c\u00f3mo encontrar nuestro p\u00fablico all\u00ed.\u201d Ok, vamos a empezar desde el ZERO \/ Pero la manera de identificar el p\u00fablico de la marca Elgin? Que consumen contenido en el aire acondicionado? Bater\u00edas? Calculadoras? Se trata de productos que necesitamos todos los d\u00edas, pero nunca ven un anuncio creativo. El desaf\u00edo era mucho mayor que encontrar el objetivo, es crear contexto! DESAF\u00cdO ACEPTADO!<\/p>\n

Leia tamb\u00e9m: Facebook ads: custom hearings and similar hearings<\/a><\/em><\/h3>\n","protected":false},"excerpt":{"rendered":"

Pero cuando usted comienza a buscar, a encontrar que Elgin ha sido siempre en casa. El aire acondicionado, la bater\u00eda, la calculadora y una multitud de otros objetos, electrodom\u00e9sticos y electr\u00f3nica. En la reuni\u00f3n, el cliente fue claro: \u201cNecesitamos que nos ayuden a fortalecer nuestra marca en el mundo digital, pero no hemos creado el […]<\/p>\n","protected":false},"author":1,"featured_media":874,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[680],"tags":[],"class_list":["post-873","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-sem-categoria"],"yoast_head":"\nElgin: C\u00f3mo encontrar su p\u00fablico en los medios sociales - B-Young Social Media Co.<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/b-young.me\/es\/elgin-como-encontrar-su-publico-en-los-medios-sociales\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Elgin: C\u00f3mo encontrar su p\u00fablico en los medios sociales - B-Young Social Media Co.\" \/>\n<meta property=\"og:description\" content=\"Pero cuando usted comienza a buscar, a encontrar que Elgin ha sido siempre en casa. El aire acondicionado, la bater\u00eda, la calculadora y una multitud de otros objetos, electrodom\u00e9sticos y electr\u00f3nica. En la reuni\u00f3n, el cliente fue claro: \u201cNecesitamos que nos ayuden a fortalecer nuestra marca en el mundo digital, pero no hemos creado el […]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/b-young.me\/es\/elgin-como-encontrar-su-publico-en-los-medios-sociales\/\" \/>\n<meta property=\"og:site_name\" content=\"B-Young Social Media Co.\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/agenciabyoung\" \/>\n<meta property=\"article:published_time\" content=\"2015-04-27T03:00:10+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-11-08T15:27:03+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/b-young.me\/wp-content\/uploads\/2015\/04\/1429328831-8b2ff7331f30ba170e1d70358ddda1f5-2.png\" \/>\n\t<meta property=\"og:image:width\" content=\"800\" \/>\n\t<meta property=\"og:image:height\" content=\"500\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Kaique C. Ribeiro\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Kaique C. Ribeiro\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minuto\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/b-young.me\/es\/elgin-como-encontrar-su-publico-en-los-medios-sociales\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/b-young.me\/es\/elgin-como-encontrar-su-publico-en-los-medios-sociales\/\"},\"author\":{\"name\":\"Kaique C. Ribeiro\",\"@id\":\"https:\/\/b-young.me\/es\/#\/schema\/person\/43d0dd6b09299911f71acce4257ac61d\"},\"headline\":\"Elgin: C\u00f3mo encontrar su p\u00fablico en los medios sociales\",\"datePublished\":\"2015-04-27T03:00:10+00:00\",\"dateModified\":\"2023-11-08T15:27:03+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/b-young.me\/es\/elgin-como-encontrar-su-publico-en-los-medios-sociales\/\"},\"wordCount\":156,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/b-young.me\/es\/#organization\"},\"image\":{\"@id\":\"https:\/\/b-young.me\/es\/elgin-como-encontrar-su-publico-en-los-medios-sociales\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/b-young.me\/wp-content\/uploads\/2015\/04\/1429328831-8b2ff7331f30ba170e1d70358ddda1f5-2.png\",\"articleSection\":[\"Sem categoria\"],\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/b-young.me\/es\/elgin-como-encontrar-su-publico-en-los-medios-sociales\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/b-young.me\/es\/elgin-como-encontrar-su-publico-en-los-medios-sociales\/\",\"url\":\"https:\/\/b-young.me\/es\/elgin-como-encontrar-su-publico-en-los-medios-sociales\/\",\"name\":\"Elgin: C\u00f3mo encontrar su p\u00fablico en los medios sociales - B-Young Social Media Co.\",\"isPartOf\":{\"@id\":\"https:\/\/b-young.me\/es\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/b-young.me\/es\/elgin-como-encontrar-su-publico-en-los-medios-sociales\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/b-young.me\/es\/elgin-como-encontrar-su-publico-en-los-medios-sociales\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/b-young.me\/wp-content\/uploads\/2015\/04\/1429328831-8b2ff7331f30ba170e1d70358ddda1f5-2.png\",\"datePublished\":\"2015-04-27T03:00:10+00:00\",\"dateModified\":\"2023-11-08T15:27:03+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/b-young.me\/es\/elgin-como-encontrar-su-publico-en-los-medios-sociales\/#breadcrumb\"},\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/b-young.me\/es\/elgin-como-encontrar-su-publico-en-los-medios-sociales\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\/\/b-young.me\/es\/elgin-como-encontrar-su-publico-en-los-medios-sociales\/#primaryimage\",\"url\":\"https:\/\/b-young.me\/wp-content\/uploads\/2015\/04\/1429328831-8b2ff7331f30ba170e1d70358ddda1f5-2.png\",\"contentUrl\":\"https:\/\/b-young.me\/wp-content\/uploads\/2015\/04\/1429328831-8b2ff7331f30ba170e1d70358ddda1f5-2.png\",\"width\":800,\"height\":500},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/b-young.me\/es\/elgin-como-encontrar-su-publico-en-los-medios-sociales\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"In\u00edcio\",\"item\":\"https:\/\/b-young.me\/es\/la-agencia-de-medios-sociales\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Elgin: C\u00f3mo encontrar su p\u00fablico en los medios sociales\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/b-young.me\/es\/#website\",\"url\":\"https:\/\/b-young.me\/es\/\",\"name\":\"B-Young Social Media Co.\",\"description\":\"Ag\u00eancia de M\u00eddias Sociais\",\"publisher\":{\"@id\":\"https:\/\/b-young.me\/es\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/b-young.me\/es\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"es\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/b-young.me\/es\/#organization\",\"name\":\"B-Young Social Media Co.\",\"url\":\"https:\/\/b-young.me\/es\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\/\/b-young.me\/es\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/b-young.me\/wp-content\/uploads\/2022\/02\/logo_by.png\",\"contentUrl\":\"https:\/\/b-young.me\/wp-content\/uploads\/2022\/02\/logo_by.png\",\"width\":436,\"height\":131,\"caption\":\"B-Young Social Media Co.\"},\"image\":{\"@id\":\"https:\/\/b-young.me\/es\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/agenciabyoung\",\"https:\/\/www.instagram.com\/agencia_byoung\/\",\"https:\/\/www.linkedin.com\/company\/b-young\/\",\"https:\/\/www.youtube.com\/channel\/UCzBkLbvLBatSTJrPjENDuww\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/b-young.me\/es\/#\/schema\/person\/43d0dd6b09299911f71acce4257ac61d\",\"name\":\"Kaique C. Ribeiro\",\"sameAs\":[\"https:\/\/karbro.com.br\"],\"url\":\"https:\/\/b-young.me\/es\/author\/kaique_dev\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Elgin: C\u00f3mo encontrar su p\u00fablico en los medios sociales - B-Young Social Media Co.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/b-young.me\/es\/elgin-como-encontrar-su-publico-en-los-medios-sociales\/","og_locale":"es_ES","og_type":"article","og_title":"Elgin: C\u00f3mo encontrar su p\u00fablico en los medios sociales - B-Young Social Media Co.","og_description":"Pero cuando usted comienza a buscar, a encontrar que Elgin ha sido siempre en casa. El aire acondicionado, la bater\u00eda, la calculadora y una multitud de otros objetos, electrodom\u00e9sticos y electr\u00f3nica. En la reuni\u00f3n, el cliente fue claro: \u201cNecesitamos que nos ayuden a fortalecer nuestra marca en el mundo digital, pero no hemos creado el […]","og_url":"https:\/\/b-young.me\/es\/elgin-como-encontrar-su-publico-en-los-medios-sociales\/","og_site_name":"B-Young Social Media Co.","article_publisher":"https:\/\/www.facebook.com\/agenciabyoung","article_published_time":"2015-04-27T03:00:10+00:00","article_modified_time":"2023-11-08T15:27:03+00:00","og_image":[{"width":800,"height":500,"url":"https:\/\/b-young.me\/wp-content\/uploads\/2015\/04\/1429328831-8b2ff7331f30ba170e1d70358ddda1f5-2.png","type":"image\/png"}],"author":"Kaique C. Ribeiro","twitter_card":"summary_large_image","twitter_misc":{"Escrito por":"Kaique C. Ribeiro","Tiempo de lectura":"1 minuto"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/b-young.me\/es\/elgin-como-encontrar-su-publico-en-los-medios-sociales\/#article","isPartOf":{"@id":"https:\/\/b-young.me\/es\/elgin-como-encontrar-su-publico-en-los-medios-sociales\/"},"author":{"name":"Kaique C. Ribeiro","@id":"https:\/\/b-young.me\/es\/#\/schema\/person\/43d0dd6b09299911f71acce4257ac61d"},"headline":"Elgin: C\u00f3mo encontrar su p\u00fablico en los medios sociales","datePublished":"2015-04-27T03:00:10+00:00","dateModified":"2023-11-08T15:27:03+00:00","mainEntityOfPage":{"@id":"https:\/\/b-young.me\/es\/elgin-como-encontrar-su-publico-en-los-medios-sociales\/"},"wordCount":156,"commentCount":0,"publisher":{"@id":"https:\/\/b-young.me\/es\/#organization"},"image":{"@id":"https:\/\/b-young.me\/es\/elgin-como-encontrar-su-publico-en-los-medios-sociales\/#primaryimage"},"thumbnailUrl":"https:\/\/b-young.me\/wp-content\/uploads\/2015\/04\/1429328831-8b2ff7331f30ba170e1d70358ddda1f5-2.png","articleSection":["Sem categoria"],"inLanguage":"es","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/b-young.me\/es\/elgin-como-encontrar-su-publico-en-los-medios-sociales\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/b-young.me\/es\/elgin-como-encontrar-su-publico-en-los-medios-sociales\/","url":"https:\/\/b-young.me\/es\/elgin-como-encontrar-su-publico-en-los-medios-sociales\/","name":"Elgin: C\u00f3mo encontrar su p\u00fablico en los medios sociales - B-Young Social Media Co.","isPartOf":{"@id":"https:\/\/b-young.me\/es\/#website"},"primaryImageOfPage":{"@id":"https:\/\/b-young.me\/es\/elgin-como-encontrar-su-publico-en-los-medios-sociales\/#primaryimage"},"image":{"@id":"https:\/\/b-young.me\/es\/elgin-como-encontrar-su-publico-en-los-medios-sociales\/#primaryimage"},"thumbnailUrl":"https:\/\/b-young.me\/wp-content\/uploads\/2015\/04\/1429328831-8b2ff7331f30ba170e1d70358ddda1f5-2.png","datePublished":"2015-04-27T03:00:10+00:00","dateModified":"2023-11-08T15:27:03+00:00","breadcrumb":{"@id":"https:\/\/b-young.me\/es\/elgin-como-encontrar-su-publico-en-los-medios-sociales\/#breadcrumb"},"inLanguage":"es","potentialAction":[{"@type":"ReadAction","target":["https:\/\/b-young.me\/es\/elgin-como-encontrar-su-publico-en-los-medios-sociales\/"]}]},{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/b-young.me\/es\/elgin-como-encontrar-su-publico-en-los-medios-sociales\/#primaryimage","url":"https:\/\/b-young.me\/wp-content\/uploads\/2015\/04\/1429328831-8b2ff7331f30ba170e1d70358ddda1f5-2.png","contentUrl":"https:\/\/b-young.me\/wp-content\/uploads\/2015\/04\/1429328831-8b2ff7331f30ba170e1d70358ddda1f5-2.png","width":800,"height":500},{"@type":"BreadcrumbList","@id":"https:\/\/b-young.me\/es\/elgin-como-encontrar-su-publico-en-los-medios-sociales\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"In\u00edcio","item":"https:\/\/b-young.me\/es\/la-agencia-de-medios-sociales\/"},{"@type":"ListItem","position":2,"name":"Elgin: C\u00f3mo encontrar su p\u00fablico en los medios sociales"}]},{"@type":"WebSite","@id":"https:\/\/b-young.me\/es\/#website","url":"https:\/\/b-young.me\/es\/","name":"B-Young Social Media Co.","description":"Ag\u00eancia de M\u00eddias Sociais","publisher":{"@id":"https:\/\/b-young.me\/es\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/b-young.me\/es\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"es"},{"@type":"Organization","@id":"https:\/\/b-young.me\/es\/#organization","name":"B-Young Social Media Co.","url":"https:\/\/b-young.me\/es\/","logo":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/b-young.me\/es\/#\/schema\/logo\/image\/","url":"https:\/\/b-young.me\/wp-content\/uploads\/2022\/02\/logo_by.png","contentUrl":"https:\/\/b-young.me\/wp-content\/uploads\/2022\/02\/logo_by.png","width":436,"height":131,"caption":"B-Young Social Media Co."},"image":{"@id":"https:\/\/b-young.me\/es\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/agenciabyoung","https:\/\/www.instagram.com\/agencia_byoung\/","https:\/\/www.linkedin.com\/company\/b-young\/","https:\/\/www.youtube.com\/channel\/UCzBkLbvLBatSTJrPjENDuww"]},{"@type":"Person","@id":"https:\/\/b-young.me\/es\/#\/schema\/person\/43d0dd6b09299911f71acce4257ac61d","name":"Kaique C. Ribeiro","sameAs":["https:\/\/karbro.com.br"],"url":"https:\/\/b-young.me\/es\/author\/kaique_dev\/"}]}},"_links":{"self":[{"href":"https:\/\/b-young.me\/es\/wp-json\/wp\/v2\/posts\/873","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/b-young.me\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/b-young.me\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/b-young.me\/es\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/b-young.me\/es\/wp-json\/wp\/v2\/comments?post=873"}],"version-history":[{"count":0,"href":"https:\/\/b-young.me\/es\/wp-json\/wp\/v2\/posts\/873\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/b-young.me\/es\/wp-json\/wp\/v2\/media\/874"}],"wp:attachment":[{"href":"https:\/\/b-young.me\/es\/wp-json\/wp\/v2\/media?parent=873"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/b-young.me\/es\/wp-json\/wp\/v2\/categories?post=873"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/b-young.me\/es\/wp-json\/wp\/v2\/tags?post=873"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}