{"id":775,"date":"2018-01-26T18:45:30","date_gmt":"2018-01-26T20:45:30","guid":{"rendered":"http:\/\/localhost\/siteby2019\/2018\/01\/26\/o-que-e-o-whatsapp-business-e-por-que-ele-e-importante-para-seu-negocio\/"},"modified":"2018-01-26T18:45:30","modified_gmt":"2018-01-26T20:45:30","slug":"o-que-e-o-whatsapp-business-e-por-que-ele-e-importante-para-seu-negocio","status":"publish","type":"post","link":"https:\/\/b-young.me\/es\/o-que-e-o-whatsapp-business-e-por-que-ele-e-importante-para-seu-negocio\/","title":{"rendered":"O que \u00e9 o WhatsApp Business e por que ele \u00e9 importante para seu neg\u00f3cio"},"content":{"rendered":"

O servi\u00e7o \u00e9 gratuito \u2014 pelo menos nessa primeira vers\u00e3o, afinal nunca sabemos o que Mark Zuckerberg ir\u00e1 monetizar em seguida \u2014 e o empreendedor precisa preencher um cadastro, com endere\u00e7o, descritivo da empresa e um n\u00famero de telefone vinculado sem a necessidade de informar um CNPJ. As contas ser\u00e3o verificadas para comprovar que o telefone \u00e9 mesmo de cada neg\u00f3cio.<\/p>\n

\"\"<\/p>\n

O que muda no WhatsApp Business?<\/strong><\/p>\n

Essa vers\u00e3o do app traz informa\u00e7\u00f5es espec\u00edficas do neg\u00f3cio como:<\/p>\n

Nome do estabelecimento<\/p>\n

Hor\u00e1rio de atendimento<\/p>\n

Site oficial<\/p>\n

Ramo de atua\u00e7\u00e3o<\/p>\n

Descri\u00e7\u00e3o do neg\u00f3cio<\/p>\n

Endere\u00e7o<\/p>\n

Telefone de contato<\/p>\n

E como falamos anteriormente, contar\u00e1 com uma sistema de resposta autom\u00e1ticas e estat\u00edsticas sobre o desempenho do atendimento da empresa.<\/p>\n

Por que o WhatsApp Business \u00e9 importante?<\/strong><\/p>\n

Investir em uma vers\u00e3o para neg\u00f3cios faz todo sentido: o WhatsApp tem mais de 1,3 bilh\u00e3o de usu\u00e1rios em todo mundo \u2014 o Brasil \u00e9 o segundo maior mercado, com 120 milh\u00f5es de n\u00fameros cadastrados \u2014 e segundo pesquisa da CONECTA\u00ed Express de 2017, 91% dos brasileiros usam o aplicativo, tornando-o a rede social mais popular do pa\u00eds \u2014 e maior fonte de correntes familiares e grupos silenciados.<\/p>\n

Faz alguns anos, empresas brasileiras come\u00e7aram a usar o WhatsApp como forma de estreitar o relacionamento com seus clientes<\/a>, principalmente para tirar d\u00favidas, resolver reclama\u00e7\u00f5es e oferecer um atendimento mais personalizado: laborat\u00f3rios de manipula\u00e7\u00e3o que recebiam receitas via foto; lojas de suplementos que ofereciam promo\u00e7\u00f5es espec\u00edficas; lojas de assist\u00eancia tirando d\u00favidas sobre instala\u00e7\u00e3o de programas e manuten\u00e7\u00e3o de aparelhos eletr\u00f4nicos.<\/p>\n

Quatro em cada cinco pequenas empresas no Brasil usam o WhatsApp como ferramenta de trabalho, segundo pesquisa da Morning Consult realizada a pedido do pr\u00f3prio Facebook, atual dono do aplicativo.<\/p>\n

Agora s\u00f3 resta esperar para come\u00e7ar a profissionalizar \u2014 mais \u2014 as a\u00e7\u00f5es feitas dentro do ZapZap. Enquanto isso, leia estas dicas para entender como sua empresa deve agir dentro desse aplicativo.<\/p>\n

Quer receber mais informa\u00e7\u00f5es sobre como melhorar seu SAC? Inscreva-se em nossa newsletter e mantenha-se sempre atualizado. <\/strong><\/p>\n

 <\/p>\n","protected":false},"excerpt":{"rendered":"

O servi\u00e7o \u00e9 gratuito \u2014 pelo menos nessa primeira vers\u00e3o, afinal nunca sabemos o que Mark Zuckerberg ir\u00e1 monetizar em seguida \u2014 e o empreendedor precisa preencher um cadastro, com endere\u00e7o, descritivo da empresa e um n\u00famero de telefone vinculado sem a necessidade de informar um CNPJ. As contas ser\u00e3o verificadas para comprovar que o […]<\/p>\n","protected":false},"author":1,"featured_media":776,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[515,589],"tags":[587,588,590],"class_list":["post-775","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-estrategia-em-midias-sociais","category-whatsapp","tag-campanha-whatsapp","tag-integracao-whatsapp","tag-whatsapp-business"],"yoast_head":"\nO que \u00e9 o WhatsApp Business e por que ele \u00e9 importante para seu neg\u00f3cio - B-Young Social Media Co.<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/b-young.me\/es\/o-que-e-o-whatsapp-business-e-por-que-ele-e-importante-para-seu-negocio\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"O que \u00e9 o WhatsApp Business e por que ele \u00e9 importante para seu neg\u00f3cio - B-Young Social Media Co.\" \/>\n<meta property=\"og:description\" content=\"O servi\u00e7o \u00e9 gratuito \u2014 pelo menos nessa primeira vers\u00e3o, afinal nunca sabemos o que Mark Zuckerberg ir\u00e1 monetizar em seguida \u2014 e o empreendedor precisa preencher um cadastro, com endere\u00e7o, descritivo da empresa e um n\u00famero de telefone vinculado sem a necessidade de informar um CNPJ. 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