{"id":1496,"date":"2020-06-11T15:32:05","date_gmt":"2020-06-11T18:32:05","guid":{"rendered":"https:\/\/old.b-young.me\/?p=1496"},"modified":"2020-06-11T15:32:05","modified_gmt":"2020-06-11T18:32:05","slug":"facebook-lanca-ferramenta-shops","status":"publish","type":"post","link":"https:\/\/b-young.me\/en\/facebook-lanca-ferramenta-shops\/","title":{"rendered":"Venda no Instagram: A nova ferramenta Shops"},"content":{"rendered":"

No m\u00eas de maio de 2020 o Facebook anunciou a chegada da fun\u00e7\u00e3o Lojas (Shops). J\u00e1 era comum o com\u00e9rcio no Facebook, atrav\u00e9s de an\u00fancios na linha do tempo pessoal, em grupos, ou at\u00e9 pelo Marketplace, mas agora as empresas poder\u00e3o criar uma se\u00e7\u00e3o que ficar\u00e1 em destaque nas suas p\u00e1ginas e personalizar o canal. O melhor de tudo? Os comerciantes n\u00e3o ter\u00e3o que desembolsar nada para poder usar a ferramenta, ela \u00e9 totalmente gratuita!<\/span><\/p>\n

\"\"<\/p>\n

\u201cNo momento, muitas pequenas empresas est\u00e3o enfrentando dificuldades e, com o fechamento de lojas, muitas buscam colocar seus neg\u00f3cios online. Nosso objetivo \u00e9 tornar as compras perfeitas e capacitar qualquer pessoa, desde um pequeno empres\u00e1rio a uma marca global, a usar nossos aplicativos para se conectar com os clientes. \u00c9 por isso que estamos lan\u00e7ando o Facebook Shops e investindo em recursos em nossos aplicativos que inspiram as pessoas a comprar e facilitar a compra e a venda online.\u201d<\/span><\/i><\/p>\n

\"\"<\/p>\n

Na hora da compra, o usu\u00e1rio poder\u00e1 salvar os produtos que mais lhe agradarem e fazer um pedido, ent\u00e3o a partir da\u00ed a ferramenta o levar\u00e1 para o site do vendedor. Por enquanto somente nos EUA ser\u00e1 poss\u00edvel comprar diretamente no app. Al\u00e9m disso, o cliente poder\u00e1 entrar em contato com o vendedor diretamente pelo Whatsapp, Messenger ou Instagram Direct dentro da plataforma. A previs\u00e3o \u00e9 que no futuro seja poss\u00edvel fazer compras tamb\u00e9m atrav\u00e9s desses aplicativos de mensagens.<\/span><\/p>\n

Outras novidades que devem chegar em breve s\u00e3o: a possibilidade de comprar produtos em tempo real durante transmiss\u00f5es de lives e a tecnologia de realidade aumentada para comprar produtos. O cliente poder\u00e1 virtualmente ver uma pr\u00e9via de como o produto que lhe interessa ficaria em si ou na sua casa, por exemplo.\u00a0<\/span><\/p>\n

 <\/p>\n

2020 est\u00e1 sendo um ano repleto de novas funcionalidades<\/a> para essas plataformas, n\u00e3o \u00e9 mesmo? E voc\u00ea, o que achou da novidade?\u00a0<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

No m\u00eas de maio de 2020 o Facebook anunciou a chegada da fun\u00e7\u00e3o Lojas (Shops). J\u00e1 era comum o com\u00e9rcio no Facebook, atrav\u00e9s de an\u00fancios na linha do tempo pessoal, em grupos, ou at\u00e9 pelo Marketplace, mas agora as empresas poder\u00e3o criar uma se\u00e7\u00e3o que ficar\u00e1 em destaque nas suas p\u00e1ginas e personalizar o canal. […]<\/p>\n","protected":false},"author":1,"featured_media":1502,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[471,505,722,577],"tags":[794,795,796],"class_list":["post-1496","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-artigos","category-blog","category-e-commerce","category-facebook","tag-facebook-shops","tag-vendas-no-facebook","tag-vendas-no-instagram"],"yoast_head":"\nVenda no Instagram: A nova ferramenta Shops - B-Young Social Media Co.<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/b-young.me\/en\/facebook-lanca-ferramenta-shops\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Venda no Instagram: A nova ferramenta Shops\" \/>\n<meta property=\"og:description\" content=\"No m\u00eas de maio de 2020 o Facebook anunciou a chegada da fun\u00e7\u00e3o Lojas (Shops). J\u00e1 era comum o com\u00e9rcio no Facebook, atrav\u00e9s de an\u00fancios na linha do tempo pessoal, em grupos, ou at\u00e9 pelo Marketplace, mas agora as empresas poder\u00e3o criar uma se\u00e7\u00e3o que ficar\u00e1 em destaque nas suas p\u00e1ginas e personalizar o canal. […]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/b-young.me\/en\/facebook-lanca-ferramenta-shops\/\" \/>\n<meta property=\"og:site_name\" content=\"B-Young Social Media Co.\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/agenciabyoung\" \/>\n<meta property=\"article:published_time\" content=\"2020-06-11T18:32:05+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/b-young.me\/wp-content\/uploads\/2020\/06\/shoppingdance_redux.gif\" \/>\n\t<meta property=\"og:image:width\" content=\"348\" \/>\n\t<meta property=\"og:image:height\" content=\"260\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/gif\" \/>\n<meta name=\"author\" content=\"Kaique C. Ribeiro\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Kaique C. Ribeiro\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/b-young.me\/en\/facebook-lanca-ferramenta-shops\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/b-young.me\/en\/facebook-lanca-ferramenta-shops\/\"},\"author\":{\"name\":\"Kaique C. 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